Friday Tea Time – 4/6/07

by TheMadHat on April 6, 2007

If I had a world of my own, everything would be nonsense. Nothing would be what it is because everything would be what it isn’t. And contrary-wise; what it is it wouldn’t be, and what it wouldn’t be, it would. You see? It’s Friday Tea Time again and we found a lot of good material this week!

* The posts I enjoyed most this week: The first came from Aaron at SEO Book about Google being the online Alan Greenspan. Very interesting read so go read it you slacker. The second was from Arnaud Fischer at Search Engine Land on the tipping point to social search. This guy should write more books.

* Probably the best thing for the newbie and veteran alike. SEO Ranking Factors from SEOmoz. Read it, bookmark it, print it, and then record it on to a DVD.

* I’ve been watching this company (TapeFailure) for a little while and we have a review to look at from I’ll be interested to see where this goes.

* On the blogging front, we have don’t think outside of the box inside a granular quantum leap during a paradigm shift that is reaching critical mass irregardless of your expectation managing credibility gap. Did that make sense?

* A guest post on Problogger from eMom herself. She provides the ultimate guide of ultimate link guides. Well worth a bookmark. Also from guest blogger Neil Patel we have directions on creating a successful blog post. Straight and to the point, just like he says.

* Take a few minutes and get a free link. Now go generate a thousand links from amazon. Now go pay for some Diggs and you’ve landed the #1 spot for (insert term here)!

* Are you pissing-off your users? Make sure you know how to measure the pissyness. (No, that probably isn’t a real word)

* Analytics time folks. Since Google released their Website Optimizer to the world, here are 64 things to test that will get you started. Go create some linkbait but remember it is as useful as a pitchfork in a space battle without analytics. Forget the page view though, since attention seems to be the word of the day. I don’t buy it. Revenue is my word of the day.

* Let’s talk personalization…DON’T GET SUCKED IN! Big brother is watching, move off the grid. Skynet will be after you. What I really mean is that I wouldn’t get too worked up about trying to cater to personalized results. Bill had a good post on news personalization that could tie into other types of results. It’s worth paying attention to.

* Bill also writes about building communities in your community and it’s an interesting way to think. There is a ton of potential around this idea and very few that are grabbing these opportunities.

* From 10e20 comes another good post discussing marketing to teens via blogs. Be sure to check it out. The part that stands out to me is: “I don’t know if someone that I didn’t know at all could persuade me to buy something online. I think I would have had to at least heard of them or what they’ve done.” Be scared, be very scared. I know a good way to market to teens, but nobody knows what to do with mobile marketing it seems.

* Intraweb Gold – Your cat is a commie.

Happy UnBirthday to all, and always remember Rule 42: All persons more than a mile high must leave the court immediately. I’m off to NYC for SES…see you there!

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Arnaud Fischer April 6, 2007 at 5:08 pm

Aaron, thank you for the nice words; fully appreciated. I enjoyed writing this article about social search for Search Engine Land and I am very glad you enjoyed reading it. Sharing the passion with folks who care is the driving factor, right? In a selfish kind of way … I care.

-arnaud fischer

TheMadHat April 6, 2007 at 5:27 pm

Great write-up Arnaud, I’ll be looking forward to your future publications and I’ve got you in my feed reader!

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